The Bridge is how we mind the gap between IT and Marketing
The Marketing and IT relationship can be turbulent at best, each side has their own set of expertise and ideas of how things should be done.
IT believes “Marketing does not understand our work-flow and wants everything done too quickly,” Marketing believes “IT underestimates how time sensitive marketing campaigns can be and wonder why important projects always get delayed.” This is precisely where our outsourced SEO and Marketing can add value by acting as a bridge.
With years of high level technical and marketing skills MYC has a unique understanding of the structure and specifications of IT as well as the sensitive nature and timing of interactive marketing deployment. The IT departments we work with have a high level of respect for our solutions because they know MYC is technical in nature and can speak to them in their native tongue.
Our results can be quantified in terms of projects not getting the typical IT push-back anymore and, as a result, the time to market your business or product is faster, more streamlined and more accurate. In the end it saves you time, and we all know time is money.
